METRO Croatia

METRO has operated in Croatia since the end of 2001 and today has ten wholesale centers throughout the country. After more than twenty years of operation in Croatia, METRO has positioned itself as the leader in the HoReCa market, serving around 95% of customers in the hospitality sector. In addition, METRO focuses on small retailers and small to medium-sized enterprises. For over a decade, Madison has provided communication support in positioning METRO as a desirable partner and employer, as well as strategic support in organizing events for customers and partners. We are responsible for building and maintaining relationships with the media and stakeholders, as well as communication support for projects through which METRO contributes to the development of Croatian gastronomy, such as METRO Junior Top Chef, the MICHELIN awards, and the Good Tech award.